Read this Message Online: here

Declare War & Fight Back (24 Hour Membership Deadline)

The Appraiser Prosperity Coalition was formed to fight for the legislative and regulatory changes needed to save the appraisal profession. NOW is the time to declare war, fight back, and fix this broken profession and the career you have spent a lifetime building.

Our funding deadline is 24 hours away. We need YOUR help to launch an advocacy campaign to save the profession, and we need it fast. We ask that you please read the rest of this email, review our web site, and strongly consider confidentially joining this noble cause today!  (www.AppraiserProsperity.com)

Does this situation look familiar?Does this situation look familiar?

As you know, in an effort to remove value pressure from real estate appraisers, the Dodd-Frank law affirmed a move made by the HVCC to transfer most real estate appraisal ordering power from the hands of the 250,000+ loan officers in this country, to a small handful of national Appraisal Management Companies (AMCs).

The results of this change have been devastating to the real estate appraisal profession for several reasons:

1. AMCs are for-profit businesses that currently succeed on the margins between what they charge and what they pay Appraisers. So, the LESS they pay appraisers, the MORE money they make. The Dodd-Frank law calls for them to pay “Reasonable and Customary” fees to appraisers, but the law gives no real direction or oversight, and this clause simply has no power and can never be enforced – it just doesn’t work (something appraisers know all too well).

2. The move to incredibly consolidate ordering power gives the national AMCs enormous strength to squeeze appraisers’ fees down. Squeeze they have, and will, as long as they are able to.

The industry consolidation is continuing to heat up as well. The stranglehold is getting tighter. Larger AMCs looking to grow are buying up other AMCs so that they can increase their leveraging power and squeeze appraisers even harder. Many appraisers are simply opting to leave the business altogether. If nothing is done to correct this problem soon, the appraisal industry may end up being a total wasteland.

In order to solve these overwhelming problems, the Appraiser Prosperity Coalition has put together a set of powerhouse solutions and partnered with a professional advocacy group that has the knowledge, experience, and plan to get this done. If you care at all about the future of the real estate appraisal profession or your own career, please take a few minutes to visit www.AppraiserProsperity.com. By rising up and joining this Coalition, you are fighting for your career and creating hope for a brighter future.

Again, our funding deadline is 48 hours away. To save our profession we are prepared to launch a strategic advocacy effort. But this can only happen with YOUR help. Please strongly consider confidentially joining us today by visiting www.AppraiserProsperity.com